I'm Alejandro Gómez, an Art Director. I help agencies, brands and creative teams to communicate ideas through illustration systems and motion stories.
Before choosing a style, I choose the best way to communicate the idea. Sometimes that means building an illustration system. Sometimes it means telling the story through motion.
Illustration systems
Not a style. A system.
A collection of illustrations for brands, campaigns and editorial projects. Consistency without being boring.
Motion Stories
Motion design and animated storytelling .
When movement becomes part of the message.
+ Art Direction
Defining the visual language behind a project.
+ Illustration
From individual illustrations to complete visual languages.
+ Motion Design
Animation for brands, campaigns and communication.
+ Creative Collaboration
Working with agencies, studios and in-house creative teams.